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Nintendo Announces New GBA SP

Let there be light.

by Duke

I don't know about you, but my Game Boy Advance has been sitting in a drawer for almost as long as I've had it. Sure, there are some great games for it like Advance Wars, Legend of Zelda and Metroid Fusion, but unless I'm wearing my miner's helmet with the light on the front, after 15 minutes of play I'm cross-eyed and headachy. So my GBA just gathers dust.

Considering the proliferation of GBA modifications to add internal lighting to the screen, I'm not the only one with this problem. Nintendo, who seemed to be studiously ignoring this issue, was instead working in secret on fixing it.

The GBA SP. Click to enlarge!

And today, with straightforward information and little fanfare, Nintendo announced the Game Boy Advance SP - a total redesign of the GBA. And I, for one, was impressed.

OK, so I could also be a callous, bitter consumer, and grumble that this is the GBA that should have been made in the first place, but that also means, as far as I can tell, that Nintendo has done just about everything right the second time around.

First of all, the SP is small, about the size of a pack of cigarettes, only square (actual dimensions: 3.33" x 3.23" x .96"). It has a flip top with the screen underneath which is exactly the same size as the regular GBA screen. The flip top really helps make it small, and protects the screen at the same time. The buttons and the D-pad are exposed when you open it up.

The SP is also rechargeable, with a lithium ion battery that will last 10-18 hours on a single 3-hour charge. No more running to the store for AA batteries.

But the best part of the SP is that the screen is lit. Hit the little light button in the center, and you can stop squinting at the screen trying to figure out which thing is Mario and which is the mushroom. With the light on, the graphics are clear, sharp and easy to see. And if you happen to be wearing your miner's helmet, you can turn the light off to get longer battery life.

The system is also backwards compatible, playing all GBA games as well as classic Game Boy games.

With a price point of $99.95, the SP seems to be a better purchase than the $70 original GBA, but Nintendo will continue to sell both models. Of course, current GBA owners might be a little upset that Nintendo didn't get it right the first time.

Nintendo says the SP stands for Special, but I think it should stand for Second Perfection. This time they really did everything right, and I'm looking forward to pulling out my new SP on those long plane flights and finally showing Kirby who's boss.

But why take my word for it? Check out Nintendo's official word below.

Side view of GBA SP. Click to enlarge!



Official Nintendo Press Release

Nintendo Sheds New Light

Edgy New Game Boy Advance SP Takes Portable Game Play Anywhere

NEW YORK--Jan. 7, 2003--The biggest star in the history of video games is getting even brighter.

Nintendo of America Inc. today announces the introduction of Game Boy(R) Advance SP, a redesigned version of the wildly popular Game Boy Advance. The system has a new illumination feature and sleek flip-screen design making it the most distinctively stylish, compact and portable Game Boy system ever.

The Game Boy Advance SP will become an instant "must-have" gadget when it launches in North America March 23, 2003, for an estimated retail price of $99.95. It will launch in two colors: cobalt (metallic) and platinum.

Building on the significant improvements and refinements already introduced in the current Game Boy Advance, the new Game Boy Advance SP features a revolutionary Front Light Screen making game play easy in any lighting condition. The system is powered by a rechargeable Lithium-Ion battery good for about 10 hours of game play and takes only three hours to recharge. Amazingly, the battery life increases to approximately 18 hours of continuous play when the Front Light Screen is turned off.

All current and future Game Boy Advance games are compatible with the new system. And, similarly, Game Boy Advance SP is backward compatible, allowing use with virtually all games and accessories previously released in the Game Boy line.

"Both Game Boy Advance and Game Boy Advance SP reflect the best the video game market has ever seen in hand-held gaming," says Peter MacDougall, executive vice president, sales and marketing, Nintendo of America Inc. "For those who must have the latest in technology and edgy design, Game Boy Advance SP delivers the ultimate in portable gaming."

Nintendo will continue to manufacture and market its current, successful Game Boy Advance system, which has now sold-through more than 11.5 million units in North America alone since its launch a little more than a year ago.

Since its introduction in 1989, Nintendo's portable Game Boy line has sold more than one-half billion games worldwide, delivering a depth and quality of game play far beyond that offered by any other portable electronics device, such as Personal Digital Assistants (PDA's) or mobile phones.

 
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