More Reviews
REVIEWS Grim Fandango Remastered Review
This little light of mine. I'm gonna let it shine. Let it shine, let it shine, let it shine!

Funk of Titans Review
It’s always particularly tough to find the funk of a game when it already doesn’t have much rhythm.
More Previews
PREVIEWS The Witcher 3: Wild Hunt Preview
CD Projekt RED delivered hands-on of their latest installment of their HBO-like fantasy RPG. How does the monster-hunting mutant fare this go around?
Release Dates
NEW RELEASES RUGBY 15
Release date: 02/01/15

DEAD OR ALIVE 5 Last Round
Release date: 02/17/15

Dragon Ball XENOVERSE
Release date: 02/24/15


LATEST FEATURES 5 Best Zelda Games of All Time
Nintendo's epic adventure series has seen many entries over the years. Here are the very best of the bunch.

Blades of Steel, NHL 94, More 90's Hockey - Old Games With Grandpa Heath
If Captain Comic were picking players for a pickup hockey game, who would be his first choice? Probably Cliff Ronning.
MOST POPULAR FEATURES PlayStation Downloads January & February 2015 - Monopoly, January's Free PS+ Games
Have you been playing online with your PlayStation devices? Make sure to get these free games for the month of January in our weekly update feature.

LEADERBOARD
Read More Member Blogs
FEATURED VOXPOP oblivion437
Finally Broke My Crowdfunding Rule
By oblivion437
Posted on 01/12/15
I've had a long-standing rule to avoid getting involved in any sort of crowdfunded activities.  I didn't donate to Shadowrun or Wasteland, but I did buy and enjoy both of them (I'm plugging both of those games right now, just so you know they're good).  I haven't...

MEMBER BLOG

Lord_Fornelius Lord_Fornelius' Blog
PROFILE
Average Blog Rating:
[ Back to All Posts ]
The inventor of the Hype Machine
Posted on Tuesday, May 29 2007 @ 19:04:38 Eastern

  (Before I begin, I just want to let people know that this is my first blog). The Hype Machine, journalist and gamers alike have always complained about the hype behind video games. They all express a large amount of hate to video game publishers and developers for creating a large amount of hype behind their products. Although, one must wonder, "how do publishers create hype in the first place?' and are they really responsible for creating the hype? Think of it, did the mainstream ever see an advirtisment for Black & White (a game that has been criticsized for having "too much" hype during it's development) in 1998 that had text that said "comming out in 2001!!!!"?, no they didn't, let alone an advirtisment like that never existed (at least, not that i know of). So how does the industry create anticipation for their games years before their release? The answer is simple: They don't. Than who are the people that create the hype that journalists' hate? The answer is, again, simple: The journalists themselves are responsible for the hype behind a game. They are responsible for it because they are the ones who post the previews about the those games in their magazines and websites, which will usually result in anticipation from gamers who read the previews on the websites and magazines, which will also result in people telling their friends about, and years later in it's release, the journalists and gamers dislike the game and blame the publishers for "creating" much hype around it. This also brings up another interesting thing. When there is alot of hype around solid games, journalists never really notice or mention the hype for those games. I should also bring up on how journalist say that they will "never fall for the hype behind a game". Is that true? No it's not. An example of this could be the anticipation of the Killzone sequel for PS3, this is also an example of "bizarre anticipation". It's a sequel to a mediocre game for ****s sake!! To put this in basic terms, journalists say that they hate it when games publishers "over-hype" their products, but they don't realize that they (the journalists) are truly the ones who create the hype, and at the same time they only categorize mediocre games of overhyping while they don't for solid games, and despite all of this, they still fall for the hype no matter what they say. I hope that you have enjoyed reading this.

                                                                                                                                  - Lord_Fornelius

comments powered by Disqus