THQ Nordic Darksiders 3 - Do I Need to Play the Other Darksiders First?

THQ Nordic issues official apology to investors and public over controversial 8chan AMA

Publisher THQ Nordic has issued an official apology letter addressed to the company’s employees, investors, and customers after last week’s disastrous publicity stunt. THQ Nordic held a public AMA (Ask Me Anything) last week on notorious message board 8chan, which is widely known for its association with racist content and child pornography. The stunt caused an immediate public backlash which has now led the company to officially address the controversy.

Following the public’s overtly negative reaction to the event, THQ Nordic’s PR and Marketing Manager Philipp Brock took to Twitter to apologize for the decision, calling it short-sighted. Brock’s comments, which insisted that the choice to use the controversial site was not intended to be “edgy” but rather only came about thanks to lack of knowledge of the board, were swiftly criticized by the industry for lacking self-awareness and responsibility.

Now, Lars Wingefors, the chief executive and co-founder of THQ Nordic AB has issued a second, more formal apology for the AMA. The official statement is brief but direct, seeing Wingefors take full responsibility for the fallout of the event and apologizing for the light which the AMA cast THQ Nordic in. Much like Brock’s apology, the latest statement condemns the illegal content associated with 8chan, though Wingefors goes on to state that processes are being put in place to assure that nothing like this can happen again.

The apology does not comment on any possible repercussions for the organizers of the event, prompting many to ask if managers like Brock will face any consequences for their role in the PR nightmare.

While Wingefors apology is a step in the right direction, the occurrence of the AMA in the first place speaks to a much deeper, systemic issue in the video game industry. It is an uncomfortable question to ask but it must be addressed: why does this industry seem to accept toxicity?

Upcoming Releases

Eiyuden Chronicles: Hundred Heroes is designed to bring players a modern take on a classic JRPG experience. Get ready to lead 100+ playable characters through a war-torn world only you can save.
Eve and her comrades land on the surface to reclaim the extinct Earth and cross paths with a survivor named Adam. Eve is then led by Adam to the last surviving city, Xion, where she meets the elder of the town Orcal and is told many stories. In order to serve her mission to save Earth, Eve develops close relationships…
Tactical, beautiful, and wholly unique, the GOTY-winning sci-fi RTS returns with Homeworld 3. Assume control and battle through fleet combat in dazzling, fully 3D space while the award-winning story unfolds on a galactic scale.
The sequel to the award winning Hellblade: Senua’s Sacrifice, Senua returns in a brutal journey of survival through the myth and torment of Viking Iceland. Intent on saving those who have fallen victim to the horrors of tyranny, Senua faces a battle of overcoming the darkness within and without.

Reviews

X