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It's Time For EA To Sue Fox

Posted on Thursday, January 24 @ 21:21:12 PST by Duke_Ferris
Since the inaccuracies about sex and nudity in Mass Effect made their way all the way to Fox News, Electronic Arts has gotten mad, but not mad enough if you ask me.

A number of readers sent me the clip from Fox news and some of you sent me copies of the angry emails that  you sent to Fox. Loren from Alabama may have summed it up best with her comment, "I just watched the worst piece of news reporting I've ever seen in my entire life..."

And EA's V.P. of communications wrote his own letter, pointing out the lies and asking for a correction. A letter that was promptly dismissed by the producer of the show

The letter said, in part:

Your headline above the televised story read: "New videogame shows full digital nudity and sex." Fact: Mass Effect does not include explicit or frontal nudity."

FNC reporter says: "Critics say Mass Effect is being marketed to kids and teenagers."
Fact: That is flat out false. Mass Effect and all related marketing has been reviewed by the Entertainment Software Rating Board (ESRB) and rated Mature - appropriate for players 17-years and older.

The resulting coverage was insulting to the men and women who spent years creating a game which is acclaimed by critics for its high creative standards. As video games continue to take audiences away from television, we expect to see more TV news stories warning parents about the corrupting influence of interactive entertainment. But this represents a new level of recklessness.

This isn't a legal threat; it's an appeal to your sense of fairness. We're asking FNC to correct the record on Mass Effect.


Jeff Brown
Vice President of Communications
Electronic Arts, Inc.

Well, that should have been a legal threat because making statements like Fox News did is not "insulting" as they put it.

It is defamation, and it is libel, and it is slander. And it also just happens to be illegal.

If Fox News ran a report calling presidential hopeful Barack Obama a sex offender - ran a headline across the screen saying "Mr. Obama wants to have sex with your children." It would cost them untold millions and possibly their broadcast license.

If Fox News ran a report saying "Don't drink Coke because it causes children to engage in graphic sex." the Coca Cola corporation would rightly receive hundreds of millions of dollars in damages.

Remember the woman who claimed she found a finger in her chili at Wendy's? That woman is in jail now for making false statements and the damage she did to the reputation of Wendy's restaurants.

Now I am not a fan of an overly litigious society, but this is a clear case of absolute negligence by a national news source that resulted in clear damage to the reputations of Mass Effect, BioWare, and Electronic Arts.

So E.A., are you going to step up to the plate? Do it for me, do it for the gamers, do it for yourself, but do it. Because lawsuits are sometimes filed to make things right. Do not let Fox get away with criminal behavior.

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