[Update]: It has been discovered that Sony has trademarked the slogan "Greatness Awaits," only further solidifying the likelihood of this being the company's new marketing catchphrase.
Siliconera spotted the trademark, which you can see below.
[Original Story]: With the PlayStation 4 on the not so distant horizon, one thing is for certain: Sony's going to make a major marketing push over the next few months. Will it prove to be a successful one? That remains very much up in the air at the moment.
According to an alleged leaked script discovered by Siliconera, the company's big push will be the slogan "Greatness Awaits." Check out part of the script below.
It certainly sounds cheesy enough to be a piece of Sony marketing.
What do you think? Will this type of ad convince people to shell out their hard-earned dollars for a next-gen PlayStation? Sound off in the comments below.