EA Promising "A Lot Of New IP" For Next-Gen Consoles
Posted on Friday, June 15 @ 14:30:06 PST by Nicholas Tan
Frank Gibeau, President of EA Labels, understands the need for new IPs to ensure that Electronic Arts remains a frontrunner. This is especially important given EA's showing at E3, which was full of sequels for Dead Space, Need for Speed, Medal of Honor, Madden, and Crysis.
In an interview with CVG, Frank recognized that the company needed to focus their efforts on innovation, which he believes the line of next-generation consoles will afford them:
The majority of these new IPs will likely come in EA's mobile and social efforts and their free-to-play models, since the cost of producing a new IP can be lethal. On top of that, a new IP at a triple-A level needs millions of sales just to break even. Electronic Arts knows this firsthand as the publisher for the now bankrupt 38 Studios and their new IP Kingdoms of Amalur: Reckoning.
But Frank promises that despite the numerous sequels showcased this year that they already in development with new IPs for next-generation consoles:
Before ending his chat, Frank also revealed a nice tidbit of information on one almost forgotten game from Insomniac Games:
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