Update: I was unfortunately not aware of Shamus Young's severe criticism of Fallout 3 available here to link in the original piece and I regret that. It dovetails rather nicely with what I've written and it's much better executed than my piece. I strongly recommend anyone...
HomeNews GAME Won't Be Stocking Mass Effect 3 Or Any EA Title
GAME Won't Be Stocking Mass Effect 3 Or Any EA Title
Posted on Wednesday, February 29 @ 09:03:01 Eastern by Nicholas Tan
UK Retailer GAME has regrettably announced that due to their recent financial troubles that they will not be able to stock Mass Effect 3 or any EA title game past SSX. This applies to all GAME and Gamestation stores. A leaked memo says the following:
Last week we held an event for our partners in the industry and explained the challenges we are facing in the short term – and we asked for their support. We asked them to trade with us using manageable credit terms, and for them to continue to do that whilst we work through the strategic review and refinancing our business.
We gave the industry commitments – we committed to integrity and openness in our dealings, and working with everyone equally.
We committed to only stocking products on which we could get the right credit terms, regardless of the title or the supplier. We will not stock products if the terms are not right for our business – we will not sacrifice long-term credit requirements for short-term sales opportunities.
As a result of us taking this position – a position that we believe is critical to our long-term health as a business – we have taken the very difficult decision not to stock EA’s March releases, including Mass Effect 3.
As a specialist retailer dedicated to games and gaming, it is never easy to make a decision not to stock a title, particularly one with such a strong fan base, it is imperative that we treat every supplier evenly, that we stick to our commitments, and that we don’t sign up to payment terms that will hamper us further in the future.
It is even more critical that we manage this appropriately with our loyal customers. We know they will be disappointed regarding Mass Effect in particular, and in recognition of this, we will be contacting our Mass Effect pre-order customers and as a gesture of goodwill we will be offering them £5 of reward card/elite card credit.
I know that many of you will have to manage customer and supplier feedback directly, and I would like to thank you in advance for your support and am prepared to answer any questions you have directly – just grab me as I walk around.
If you have any pre-order for EA titles at the stores, they will be refunded. Of course, you'll have to attempt getting a Collector's Edition somewhere else. Good luck, for sure.
This does not bode well for the retailer, as they haven't been stocking Nintendo games like Mario Party 9 as well. It will likely be purchased in the near future.