Microsoft Entered The Console Market "To Stop Sony"
Posted on Wednesday, February 6 @ 10:45:55 Eastern by Alex_Osborn
It should come as no surprise to hear that Microsoft and Sony aren't best buds—they're competitors, after all—but what you may not know is how deep that animosity apparently runs.
IGN spoke with former VP of Windows Sales at Microsoft, Joachim Kempin, who explained why the Big M decided to get involved in the gaming market in the first place. "The main reason was to stop Sony. You see, Sony and Microsoft…they never had a very friendly relationship, okay? And this wasn’t because Microsoft didn’t want that," he said.
Despite the fact that Sony has Microsoft's operating system running on their computing hardware, the relationship between the two companies is rocky at best.
The "war" between console manufacturers has spilled into the gaming community at large, where many consumers align themselves with a particular brand of hardware. This has been going on ever since the early days of gaming and will likely continue into the foreseeable future.
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