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FEATURED VOXPOP Bras
On the future of some gamers
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Posted on 05/22/13
Before Microsoft and Sony do something regarding their future in the video game business, I wanted to write, and I've wanted it for a long time now, but other things kept getting in my way, and fearing that tomorrow might be too late, today will have to do.  ...

GAMING NEWS

PS3 Price Drop Was to Lure 360, Wii Owners

Posted on Wednesday, August 17 @ 10:26:24 Eastern by


The new $249 PS3 price point is something that has been planned for over a year now, says Sony. So why now? SCEA's director of hardware marketing, John Koller, says1 that it was to take advantage of Sony's holiday releases (ahem, Uncharted 3) so that they could lure "Xbox 360 and Wii owners to come over".

Koller added:

There's a significant number of Xbox 360 and Wii owners who would like that second console and want to have the opportunity to play these exclusive games and content experiences, and this new price point allows them to do that.

Koller also says that the PlayStation 3 is still profitable at the new price.

Sony will also be pushing their exclusive games as part of new bundles. Like this inFamous 2 320GB PS3 Bundle for $2992, which includes a 320GB PS3, a copy of inFamous 2, and a one-month subscription to PlayStation Plus.

This new price point is expected to increase PS3 sales up to 30%, says industry analyst, Michael Pachter3. He also says that if this price begins to eat into Xbox 360's momentum, Microsoft is likely to follow suit.

[Source 1, Source 2, Source 3]
Tags:   Sony, ps3


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Comments
  • tinymhg
    tinymhg

    Joined: Jun 2011
    Posted: Aug 17th, 2011 at 3:16 pm
    I cry foul! You used a PlayStationLifeStyle.net article that you wrote as a source for this post. Isn’t it the definition of hubris to quote oneself? Even though I do it all the time, I thought an esteemed professional, such as yourself, would never stoop so low.
  • Anthony_Severino
    Anthony_Severino

    Joined: Oct 2010
    Posted: Aug 17th, 2011 at 5:34 pm
    That Anthony Severino is an impostor, I assure you.

    :D

    Excellent word usage, and yes, I am the definition. Truth is, I'm the best source of all information. Mwah hah haaa!

    Oh, and who said anything about being an esteemed professional ;)

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