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The perils of the Hype Train…
By shandog137
Posted on 03/09/15
The recent release of Evolve and The Order 1886 really got me to thinking about the disparity between the perspective of sales-driven publishers and the quality-driven purchases of consumers. The “Hype Train” is nothing new, but the way it is utilized has been creating far more...

GAMING NEWS

SCE Japan And Asia Exec: “We’d Like To Be Even More Aggressive This Year"

Posted on Tuesday, January 14 @ 05:15:02 Eastern by Alex_Osborn


Hiroshi Kawano, the president of Sony Computer Entertainment Japan and Asia, is teasing a big year for the company, with plenty of game releases to be excited about in 2014.

Kawano told Famitsu:

The potential of the Asian market is obviously large, and there’s a promising market there for the future. We’re always looking at Asia and we will continue to seek growth there, where resource management is crucial. Even when you talk to game developers, now they can release simultaneously in Japan and Asia.

When we became ‘Japan and Asia,’ it allowed us to properly develop, present and market ourselves in Asia. The prime example came with the PlayStation Awards 2013 held last December. For the first time we opened the door to voting from Asia. There was really a big reaction. I believe that we’re just getting started, from now on, we’d like to be even more aggressive this year.

As far as what to expect in the coming months, Kawano went on to add, "We plan to release new games at a regular pace. Metal Gear Solid V: Ground Zeroes will launch in March, produced by Hideo Kojima. After that, even if I can’t disclose them now, we have various games incoming. We’re currently considering how to announce them, so stay tuned."

[Via DualShockers]
Tags:   Sony, PS4, PS Vita
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