More Reviews
REVIEWS Splatoon Review
It's like Double Dare found love with a roll of sushi and made a beautiful, action-packed Wii U game.

Schrödinger’s Cat and the Review
Is this unusual science-themed game full of life or dead on arrival?
More Previews
PREVIEWS Trine 3: The Artifacts of Power Preview
The popular puzzle-platforming series moves from 2D to 3D, but will it be a flawless jump or a headlong dive into a bottomless crevasse?
Release Dates
NEW RELEASES LEGO Jurassic World
Release date: 06/12/15

Deception IV: The Nightmare Princess
Release date: 06/14/15

RIDE
Release date: 06/23/15


LEADERBOARD
Read More Member Blogs
FEATURED VOXPOP oblivion437     In all the talk of graphical downgrades no one seems much preoccupied with 'why?'.  Why build something and then proceed to tear it down, piece by piece, in the hope that ever more diminished expectations about the final product won't be severe enough to...

GAMING NEWS

Sony to Focus on Younger Audience with PS3

Posted on Tuesday, December 6 @ 09:19:43 Eastern by


The Nintendo Wii has been successful by aiming at a younger demographic and at families. Kinect is also boding well by doing the same. Now, Sony wants a piece of the pie.

SCEE's new CEO Jim Ryan told IndustryGamers of the strategy:

I think you’ll see us taking the console more towards a slightly younger demographic. More family market. The core gamer will absolutely not be neglected. There’s going to be tons of great stuff for the core gamer but from our own studio, third parties there’s some quite interesting stuff happening in a number of areas which would allow us to open up a market that we accessed pretty successfully on both PS1 and PS3 but haven’t yet got to on PS3.

Sony is going to face an uphill battle. Not just because the other console manufacturers are doing so well in this space, but because the PlayStation Move is so utterly worthless - for families, for core gamers, for everyone.

Simply put, there aren't enough games for the PlayStation Move worth buying. There's not even enough horrible shovelware to pour down the necks of unsuspecting families and children. Until they can make the PlayStation Move appealing (and they're going to need a miracle), Sony will continue to take a backseat to the other, more family-friendly consoles.

How do you think that Sony can penetrate the family market?
FOLLOW ME ON TWITTER. YOU KNOW YOU WANT TO.


More from the Game Revolution Network




comments powered by Disqus

More On GameRevolution