Square Enix Admits Company 'Lost Focus’ on Core Audience
Posted on Monday, March 31 @ 11:00:00 PST by Alex_Osborn
Following the success of the 3DS exclusive JRPG Bravely Default, it has become readily apparent to Square Enix that gamers would much rather prefer the company to release games that cater to the core, rather than attempting to appeal to a wider crowd with middling results.
In an interview with Nikkei Trendy (via Siliconera) Square Enix president Yosuke Matsuda admitted that the publisher has made some poor decisions in the past in an effort to cater to a larger audience.
"If you focus too much on the global aspect, you might lose sight of who you're actually making the game for," he explained. "For example, if you look back at 2013, we've had some home console games made for a global audience that struggled."
Matsuda then went on to cite Hitman: Absolution as a prime example, adding:
The Square Enix exec also discussed its more recent Japanese-centric games, noting that the titles that tried to incorporate western elements for the sake of global appeal not only failed to resonate with gamers in Japan, but also the gaming public at large.
Here's to hoping this means that Final Fantasy XV is a return to form for Square's long-running role-playing franchise.
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