More Reviews
REVIEWS FIFA 17 Review
With Pro Evolution Soccer on its heels, can FIFA 17 keep the ball?

Bioshock: The Collection Review
Would you kindly remaster this?
More Previews
PREVIEWS Let It Die Preview
Seems like Suda51 saw Frozen, played Dark Souls, and then got the lyrics mixed up.
Release Dates
NEW RELEASES FIFA 17
Release date: 09/29/16

Shu
Release date: 10/04/16

WWE 2K17
Release date: 10/11/16

Skylanders Imaginators
Release date: 10/16/16


LATEST FEATURES Top 5 Worst Video Games of All Time
Mack names and shames the worst games he's played!

Interview: AJ Styles Talks WWE 2K17, Video Games, And His Game Room
At a WWE 2K17 event, I sat down with "The Phenomenal" AJ Styles about who he's like to face in WWE, and just what he has in his personal game room.

LEADERBOARD
Read More Member Blogs
FEATURED VOXPOP oneshotstop
Welcome Back to the West
By oneshotstop
Posted on 08/01/16
The only thing that stops the dust is the rain. It’s a sweet reprieve, but there is no middle ground. The land is either as dry as the Betty Ford clinic, or as wet as the ocean floor. Everything can be seen from the ridge overlooking Armadillo as John Marston gently bounces along atop...

GAMING NEWS

The Better Business Bureau Supports Claims Of False Advertising In Mass Effect 3

Posted on Wednesday, April 11 @ 08:09:37 PST by Alex_Osborn

Enraged gamers upset by the ending ofMass Effect 3have accused BioWare of falseadvertisingbecause the conclusion isn't "completely" shaped by all of the decisions you made throughout the course of the series, and believe it or not, the Better Business Bureau agrees.

Wait... what?!

That's right, based off of the use of "absolutes" in BioWare's marketing, the Better Business Bureau has in fact determined that the company is guilty of false advertising. In a post on the Consumer News and Opinion Blog, Majorie Stephens from the Better Business Bureau explains their reasoning, saying, "The issue at stake here is, did Bio Ware falsely advertise? Technically, yes, they did. In the first bullet point, where it states 'the decisions you make completely shape your experience', there is no indecision in that statement. It is an absolute."

If you're telling me that the use of absolutes is justification for slamming the dev team behindMass Effect 3 for false advertising, then you clearly haven't turned on the television in quite some time, as a vast majority of today's commercials use similar language. That's called effective marketing, not false advertising. Is it not implied that the use of this language is intended to build hype and excitement for a product, not issue impossible promises that when taken too literally will never live up to expectations?

So what should game publishers and developers take away from all this? According to Stephens, "the lesson to be learned here is companies should give careful consideration to how they word their advertisements. Otherwise, there could be detrimental effects, especially in the era of social media and online forums." In other words, keep your mouths shut, because if you attempt to promote your game, you're bound to piss off someone.

[Via]
Related Games:   Mass Effect 3
FOLLOW ME ON TWITTER. YOU KNOW YOU WANT TO.




comments powered by Disqus

More On GameRevolution