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Xbox Founder Says The Past Five Years Have Been "Painful To Watch"

Posted on Wednesday, February 13 @ 06:58:33 Eastern by Alex_Osborn


Despite the fact that Microsoft has found quite a bit of success with the Xbox 360 sales-wise, many would argue that the company has failed in elevating the platform to new heights over the past few years.

One such individual is Nat Brown, a former engineer at Microsoft responsible for creating the company's original game console back in 1999. Brown recently posted an article titled "Stupid, Stupid Xbox" on his blog, where he explores how the company has totally dropped the ball.

"The past 5 years, and the last year in particular, have been simply painful to watch," Brown explains. "Coasting on past momentum. Failing to innovate and failing to capitalize on innovations like Kinect. Touting strategic and market success when you’re just experiencing your competitor’s stumbling failure (yes, Sony, Nintendo – you are, I’m afraid, stumbling failures). A complete lack of tactical versus strategic understanding of the long game of the living room."

Brown goes on to emphasize that while yes, they should be expanding their services beyond just games, their core focus should still be on the gamer. "No, more and better content was always the point and the plan. My gripe is that, as usual, Microsoft has jumped its own shark and is out stomping through the weeds planning and talking about far-flung future strategies in interactive television and original programming partnerships with big dying media companies when their core product, their home town is on fire, their soldiers, their developers, are tired and deserting, and their supply-lines are broken."

Do you agree with Mr. Brown? Has Microsoft missed the mark? Will they be able to get things back on track or do you see them going completely off the rails with the Xbox 720?

[Via]


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Comments
  • Chunibrow
    Chunibrow

    Joined: Mar 2010
    Posted: Feb 13th, 2013 at 7:51 am
    I think any console who's priority is not gaming is missing the mark. Most people who buy consoles buy them for gaming, not to have an all-in-one media center. If the former is being sacrificed for the latter, the demographic that has kept consoles alive all these years are being shat on, and we are all one step closer to being PC only users.
  • Alex_Osborn
    Alex_Osborn

    Joined: Jan 2012
    Posted: Feb 13th, 2013 at 10:17 am
    Right on, Chunibrow!
  • moretokes
    moretokes

    Joined: Apr 2011
    Posted: Feb 13th, 2013 at 7:57 am
    Saved me from typing that! Thumbs up for you! Errr I mean thumb up¡
  • truncheon5000
    truncheon5000

    Joined: Jul 2009
    Posted: Feb 13th, 2013 at 8:34 am
    I see the whole console industry being eaten up by bad business strategy, going for volume like apples 1 dollar games seems to be the best way forward but they still hold the old fragile premium pricing structure.

    Customers are surrounded by 7 or 8 devices they can game on cheaply at any time any place and the high end of the market guys will always have a better experience on quality top tier PC configs.

    I felt like I was getting something special with ps3, ps4/x720 from the rumoured spec sheets is an AMD system I could build myself for 300 bucks.
  • ballabert
    ballabert

    Joined: Jul 2011
    Posted: Feb 13th, 2013 at 9:46 am
    Not sure I get this guys logic. If Xbox is doing OK and the rest of the industry is a "stumbling failure" well, I guess you must be doing something right, right?
    Calling Sony a stumbling failure compared to Xbox I think is a little out of line. How about we compare console failure rates? If Sony is a stumbling failure at least they can produce a console that won't brick 70% of the time.
    But, alas, now I've missed the point because of my fanboyism
  • Sourdeez
    Sourdeez

    Joined: Feb 2012
    Posted: Feb 13th, 2013 at 1:10 pm
    You think thats bad? Try being a pc gamer where you were blamed for all piracy even if you had never pirated anything. The games you did get were ports and had shitty textures and graphics because developers wanted to make sure it would also run on consoles. And dx11 had been out for a long time but no developer wanted to make dx11 versions(Other than a select few) because the consoles only ran 9. I hate consoles. They are a market distortion.
  • Sourdeez
    Sourdeez

    Joined: Feb 2012
    Posted: Feb 13th, 2013 at 1:11 pm
    And as for the dx9 vs dx11 issue, its not that hard to port a game over and yes even if you dont use any dx11 graphics features its still better optimized and multithreaded and so would give better performance. Im looking at your GTA4.
  • Chunibrow
    Chunibrow

    Joined: Mar 2010
    Posted: Feb 13th, 2013 at 2:09 pm
    At least when the next set of consoles come out there will be less of a disparity so PC games won't be held back as much.
  • Sourdeez
    Sourdeez

    Joined: Feb 2012
    Posted: Feb 13th, 2013 at 2:48 pm
    Amen brother.
  • PineappleUltra
    PineappleUltra

    Joined: Jan 2013
    Posted: Feb 13th, 2013 at 4:09 pm
    I think if most of the rumors come true with the nextbox, Microsoft is going to be in more trouble than the Wii U is in right now. They are focusing all their energy in all this extra crap when they don't even have a solid exclusive library of games. Gamers will be fed up with all their B**S****, and will vote with their wallets.
  • Imnickson
    Imnickson

    Joined: Jul 2006
    Posted: Feb 13th, 2013 at 7:40 pm
    I hate to bring this up but if COD keeps making Activision billions of dollars, with a $60 price point then big business's are going to keep trying to tap that market. They don't realize though, that market us already tapped, with COD.

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