Zynga's User Base Dwindles As Revenue Drops 31 Percent
Posted on Thursday, July 25 @ 17:08:13 PST by Alex_Osborn
Zynga, the studio behind some of the most successful social games, has been struggling as of late—and that's putting it lightly. The company posted its 2013 fiscal results for Q2, noting that revenue from April to June was just $231 million, making for a whopping 31 percent decline.
Total losses for the quarter add up to $16 million, which is obviously not so good for the struggling developer. That said, the newly appointed CEO Don Mattrick is putting on a brave face, assuring the public that things will turn around for Zynga.
The next few years will be a time of phenomenal growth in our space and Zynga has incredible assets to take advantage of the market opportunity. To do that, we need to get back to basics and take a longer term view on our products and business, develop more efficient processes and tighten up execution all across the company.Do you think there's still hope for Zynga, or are they doomed to face a slow and painful death? Share your thoughts with us in the comments below.
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