Apex Legends Ninja

Apex Legends Ninja stream reportedly cost EA $1 million

An Apex Legends Ninja stream reportedly cost Electronic Arts a cool $1 million. A source familiar with the arrangement stated that Tyler “Ninja” Blevins, one of the world’s most popular streamers (and well-known for his Fortnite gameplay) was among a handful of selected professionals who were approached by EA to promote their newest foray into the battle royale genre.

Both Electronic Arts and Ninja have declined to comment to Reuters about this deal. We can’t say for certain if the Apex Legends stream really did cost EA a million bucks. That said, it’s a pretty cheap price for primo access to millions of Twitch followers familiar with the genre. Odds are, Ninja’s short stint with the game helped bump up the game’s popularity; Apex Legends has crossed 50 million players and shows no signs of stopping. So far, Apex Legends has amassed one-quarter of the userbase that Fortnite currently boasts.

Apex Legends is currently getting ready to launch their Battle Pass and start Season 1. Rumored new characters were leaked by dataminers earlier in the week, but Respawn Entertainment stepped in and cautioned players about the possibility of future legends. “We know this stuff is fun to dig up and speculate about, but you should not treat any of that info as a source of truth,” said Respawn Entertainment Community Manager Jay “Jayfresh” Frechette. “There’s stuff in there that is very old, or things we’ve tried in the past and cut–remember our design process is to prototype and play lots of ideas–and some of it may be things we’re still building for Apex Legends.”

The Apex Legends Ninja stream was undoubtedly a boon for the game’s player count. Odds are, we’ll probably see another batch of promotional streams come out again sometime in the future. That will probably be whenever Respawn Entertainment actually gets around to launching the Battle Pass. Fingers crossed that we won’t have to wait too long.

[Featured Image Source: Getty Images/Robert Reiners/Stringer]

Upcoming Releases

Eiyuden Chronicles: Hundred Heroes is designed to bring players a modern take on a classic JRPG experience. Get ready to lead 100+ playable characters through a war-torn world only you can save.
Eve and her comrades land on the surface to reclaim the extinct Earth and cross paths with a survivor named Adam. Eve is then led by Adam to the last surviving city, Xion, where she meets the elder of the town Orcal and is told many stories. In order to serve her mission to save Earth, Eve develops close relationships…
Tactical, beautiful, and wholly unique, the GOTY-winning sci-fi RTS returns with Homeworld 3. Assume control and battle through fleet combat in dazzling, fully 3D space while the award-winning story unfolds on a galactic scale.
The sequel to the award winning Hellblade: Senua’s Sacrifice, Senua returns in a brutal journey of survival through the myth and torment of Viking Iceland. Intent on saving those who have fallen victim to the horrors of tyranny, Senua faces a battle of overcoming the darkness within and without.

Reviews

X