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5 Things Microsoft Hopefully Took Away From Sony's PS4 Event

Posted on Monday, February 25 @ 12:00:00 Eastern by Alex_Osborn

This past Wednesday, Sony announced their next-gen console, the PlayStation 4. There was incredible hype behind the event, and in many ways, the company delivered on gamers' high expectations. As such, Microsoft sure has to bring the big guns if they hope to steal any of Sony's momentum. 

Word has it that Microsoft is gearing up for a console reveal within the next couple of months. In fact, XboxEvent.com has already been registered in preparation. While there are certainly disadvantages to going second (or, I guess, third) in the next-gen console announcement race, there are benefits as well. There may not be enough time for the Big M to change their hardware strategy, but Microsoft definitely can take a few cues from the way Sony revealed the PS4.

Here are five things the company ought to keep in mind.




5. The Gamer Comes First

Instead of boring viewers with an exhaustive list of apps and a long-winded speech on how the PlayStation 4 will be the ultimate entertainment device that will take over your living room, Sony focused on the console's primary function: playing games. It would really serve Microsoft well to employ a similar approach when it unveils the next Xbox.

There's no doubt that additional non-gaming entertainment features will be an important part of Microsoft's new console, but there will be plenty of time to harp on all of that in the months to come. At the initial unveiling, they should really aim to appeal to the core gamer and remind that sector of their consumer base that the Xbox 720 was built specifically for them. What's the best way to do this? Show off lots and lots of games. Bring out loads of developers and convince the masses that their new box is just as important (if not more so) to gamers than the PS4.



4. Sharing Is Caring

One of the most promising new features of the PS4 is the DualShock 4's "Share" button. This allows gamers to seamlessly share their gaming experiences with their friends over the network. While Microsoft may not have the exact same solution in the works, it's safe to assume that the company have some other interesting social features planned.  

Xbox Live has always been a step ahead of the PlayStation Network, and it would be a grave mistake for them to fall behind this time. Sony plans to step up its game next-gen with a revamped social system, which bears a striking resemblance to Facebook. Social networking has become incredibly huge over the past few years, so showing off how these types of experience can be had with a new-and-improved Xbox Live would be extremely beneficial, if not absolutely necessary.



3. Straightforward Is Always Best

Ambiguous mumbo jumbo that beats around the bush is only good for one thing: putting your audience to sleep. While there were bouts of that during Sony's PS4 event, the company was still relatively straightforward for the most part. When it comes to technical specifications, Microsoft should lay it out plain as day in a clear and concise fashion. Let gamers and developers know exactly what will be in the box without dragging it out.

Doing so will keep everyone (even those like myself who aren't tech heads) engaged. Once the specific details are laid out, Microsoft will be free to focus on the software and show gamers how developers are able to take advantage what's crammed inside.



2. Save Some For E3

Drumming up excitement and showing your hand are two very different things. Sony did an incredible job of this during their event. They showed off a handful of exciting games, the system's new controller, and a healthy helping of features to look forward to. We still don't know what the price is, the release date, or even what the console itself looks like. As such, the conversation and speculation will continue in the months leading up to E3, keeping Sony's console on the forefront of gamers' minds.

Microsoft has to be wise in this regard as well, especially if they do decide to unveil the new Xbox before E3. Striking that perfect balance between too much and not enough may be tricky, but if any company knows how to create a successful spectacle, it's Microsoft.



1. Exclusives, Exclusives, Exclusives

If there's one thing that Sony has in spades, it's exclusive first-party content. Aside from HaloFable, and Forza, there aren't many "only on Xbox" franchises. If it weren't for timed-exclusive third-party content, the battle against Sony for the past five some-odd years would have been far more one-sided. We know Microsoft has been beefing up its stable of internal teams, so it'd be really great to see what at least one of these devs has been working on alongside the debut of the next Xbox.

Sony showed off a new Killzone, a new inFamous, a brand-new Evolution Studios racing franchise, and much more. Not only that, but the company managed to bring third-party studios out on stage to confess their love for the new platform. In fact, Bungie went so far as to confirm that the PlayStation versions of Destiny will feature exclusive content. If Microsoft wants to compete, they'll have to counter with similar exclusive deals. As much as I hate it, it's a necessary evil.

What do you think Microsoft could learn from Sony's PlayStation 4 reveal event? Let us know in the comments below.

Comments
  • SolidSevchinko78
    SolidSevchinko78

    Joined: Jun 2012
    Posted: Feb 25th, 2013 at 12:13 pm
    Honestly I hope Microsoft doesn't drop the ball with their reveal. I wasn't expecting Sony's reveal to be that great, but I walked away excited and impressed. So now all eyes on Microsoft to see what they got, but I hope they can give gamers more games other than a new Halo or Gears title and some stuff for Kinect. I know Bungie will tease Destiny and probably be showing exclusive content for the system as well. But I'm reserved as to what they will bring to the table when the unveil the next XBOX. Sony's presentation is gonna be hard to beat.
  • Ashalar
    Ashalar

    Joined: Jan 2008
    Posted: Feb 25th, 2013 at 12:31 pm
    Well, with all due respect, I couldn't care less for the social network mumbo-jumbo. Twitter and Facebook are being forced down our collective throats for ages now, and I couldn't care less about either service. Any button on a controller geared to this function is wasted space in my opinion.

    The Xbox360 dashboard these days is cluttered with loads and loads of information I really didn't ask for. Games are being suggested which I already own, or have no interest in. Why am I - while I pay for the gold service - being bombarded with ads and commercials on my main Xbox dashboard? Worst of all: this service cannot be filtered or modified in any meaningful way.

    And one more little gripe with the XBL service: I want to be able to filter content. When browsing for new addons I really don't want to see the 30 or so new songs for any singing game I don't even own. Why not only show DLC for games that are connected to my XBL account?
  • Alex_Osborn
    Alex_Osborn

    Joined: Jan 2012
    Posted: Feb 25th, 2013 at 1:52 pm
    Yeah, I don't particularly care about all the social networking stuff either, but it's hard to deny its popularity.
  • Sourdeez
    Sourdeez

    Joined: Feb 2012
    Posted: Feb 25th, 2013 at 12:47 pm
    And powerful hardware.
  • Alex_Osborn
    Alex_Osborn

    Joined: Jan 2012
    Posted: Feb 25th, 2013 at 1:51 pm
    How powerful?
  • Sourdeez
    Sourdeez

    Joined: Feb 2012
    Posted: Feb 25th, 2013 at 4:09 pm
    Needs to be about as powerful as the ps4. I remember this past generation people had a huge problem with the fact that the ps3 had worse framerates than the xbox360. Even to the point I had friends jump ship from the ps3 to the xbox360.
  • Sourdeez
    Sourdeez

    Joined: Feb 2012
    Posted: Feb 25th, 2013 at 4:11 pm
    If microsoft was daring they would convince devs to try to get there games to run at 60fps(like COD does) but they wouldnt be able to keep it up for 8 years without sacrificing. Devs like Carmak have even stated they dont plan on pushing console games at 60fps they would rather keep them at 30 and just add more onscreen effects.
  • kick_in_ur_face
    kick_in_ur_face

    Joined: Jan 2013
    Posted: Feb 25th, 2013 at 1:04 pm
    Xbox will have a new controller to show off as well, even if its the same with the only difference is a built-in battery.

    This gen we seen Microsoft come out and take exclusives from Sony, as this is the norm now they will need to come out with something new something explosive or else the people on the fence (without loyalty to Xbox) may decide to pick Sony next-gen
  • kick_in_ur_face
    kick_in_ur_face

    Joined: Jan 2013
    Posted: Feb 25th, 2013 at 1:34 pm
    Xbox will have a new controller to show off as well, even if its the same with the only difference is a built-in battery.

    This gen we seen Microsoft come out and take exclusives from Sony, as this is the norm now they will need to come out with something new something explosive or else the people on the fence (without loyalty to Xbox) may decide to pick Sony next-gen
  • kick_in_ur_face
    kick_in_ur_face

    Joined: Jan 2013
    Posted: Feb 25th, 2013 at 1:36 pm
    My fault refreshed the browser and reposted
  • Alex_Osborn
    Alex_Osborn

    Joined: Jan 2012
    Posted: Feb 25th, 2013 at 1:51 pm
    I really hope they don't change it too much.

    Please don't add a screen, or touchpad. Seriously. Kinect is about all the gimmickery I can take.
  • jvernet
    jvernet

    Joined: Sep 2010
    Posted: Feb 25th, 2013 at 6:02 pm
    So, not only do people want every move they make in their actual lives validated via social media, they want every move in their video game lives validated as well?

    "Hey, I just got to level four! Wow, I just got the shotgun! Jeez, that guy in the hockey mask was really hard! Awesome, I just got a HP increase! Whoa, this boss is crazy! Almost got him... almost... almost... YES! Off to level five!!"

    I'm not sure if I could survive without getting these fascinating updates from everyone on my friend list. Thank god it's now all available at the touch of a button.
  • ballabert
    ballabert

    Joined: Jul 2011
    Posted: Feb 26th, 2013 at 5:32 am
    I thought the "Share" button was about capturing your ingame footage and being able to share it? Am I way off with that? Is it just a button to post a facebook status? if so that makes me rethink things

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