What you see above isn't an ordinary monitor. It might be made of plastic and have large bezels just like what you having lying around your office, but its specs go well beyond anything planet Earth has seen before.
ASUS' newly announced PG27UQ is well deserving of news coverage if only because it's so advanced that it would be bottlenecked by 99.9% of PCs. Yes, even mine that's equipped with a GTX 1080.
The reason for this isn't because it supports HDR or a DCI-P3 color gamut. Of course not. It's also not because it supports G-Sync. That wouldn't make any sense. If your PC were to struggle trying to take advantage of the PG27UQ it'd be because it's not only a 4K monitor, but one that supports 144hz.
The first of its kind, ASUS' latest monitor is one step ahead of the game. At this point virtually every PC on the market is struggling to play games at 4K with a consistent 30 to 60 FPS. The PG27UQ isn't satisfied, and wants to see you play at more than twice that.
For players of competitive games like League of Legends and Counter-Strike: Global Offensive it's a bit of a dream come true. High hertz monitors are essentially standard at this point when it comes to high level competition, and having access to larger resolutions on a massive screen means more information available within your peripheral vision to process and react to. Or, you can look at it as your opponents being larger and clearer on the screen than anything you've seen up to this point in your life.
Frankly, the monitor is a bit ridiculous, and well outside the realm of feasibility for most PC gamers. But it does show how far monitor technology has come, and where we're headed. What a great time to be alive.