I Snuck Into Blizzard World, the New Overwatch Virtual Theme Park

By Matthew Utley

There was something surreal about Blizzard World, the newest Overwatch map, being announced within walking distance of a similarly brand-heavy theme park. Maybe it was unintentional (probably not; One anonymous source told me that employees referred to the new map internally as “Blizzneyland.”). Maybe it was a love letter from a company whose brand recognition…

Matthew Utley
Matthew Utley

I play jokes and tell video games.

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